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Marketing and Business Development Coordinator

MARKETING AND BUSINESS DEVELOPMENT COORDINATOR – SACRAMENTO

THE FIRM

Weintraub Tobin is an innovative provider of sophisticated legal services to dynamic businesses and business owners, individuals, emerging companies, and nonprofits. From locations in Sacramento, San Francisco, Los Angeles, Orange County, and San Diego, more than 80 attorneys assist clients throughout California with business and litigation needs, including corporate law, finance and tax law, labor and employment, real estate, intellectual property, entertainment, and digital media. We maintain our leadership position by creating a value-added and trust-based relationship with our clients. We also have a long and meaningful history of supporting the communities in which we live and work. The Firm offers a supportive and collegial environment where individual contributions are recognized and celebrated, and hard work is balanced with personal fulfillment and responsibilities. 

THE OPPORTUNITY

Weintraub Tobin, a leading California law firm with more than 80 attorneys, is seeking a full-time (40 hours per week), proactive Marketing & Business Development Coordinator to join our Sacramento office. This role is critical in supporting the Firm’s marketing, business development and communications initiatives with a focus on CRM management, competitive intelligence and targeting, attorney business development support, and the creation of high-quality marketing materials and external communications. Ideal candidates are resourceful, highly collaborative, detail-oriented, and comfortable managing multiple priorities in a fast-paced professional environment. A hybrid work arrangement may be available after 90 days, with three (3) days in the office and two (2) days remote.

RESPONSIBILITIES

Business Development

  • CRM Management: Serve as main point of contact to maintain and optimize the firm’s CRM, including data management and clean up, developing and maintaining firm and practice group mailing lists, and providing user support and trainings.
  • Pitch and Proposal Support: Assist with the development of customized pitch materials and RFP responses and track outcomes.
  • Market Research: Conduct competitive and industry research to support attorney targeting and client development strategies.
  • Client Targeting and Prospecting: Collaborate with attorneys, practice groups, and marketing team to identify, prioritize, and pursue new business opportunities.
  • Practice Group Support: Attend practice group meetings to stay abreast of upcoming events and business development opportunities, and serve as “connector” to share relevant information between groups.

Marketing, Public Relations, and External Communications

  • Marketing Communications: Support team in drafting and distributing client alerts, blog posts, newsletters, event invitations, and other internal and external communications using tools such as WordPress, Canva, and Constant Contact. Includes light design work and mailing list management.
  • Award Submissions: Manage legal rankings and award submissions for both the firm and individual attorneys. Coordinate deadlines, compile materials, and work with other marketing team members as needed to ensure the website and other marketing materials are up-to-date and reflect the latest achievements.
  • New Attorney Onboarding: Support onboarding process for new attorneys, including scheduling headshots, drafting bios, and ensuring contacts are added to mailing lists.
  • Website Support and Attorney Roster Management: Maintain attorney profiles and headshots on third-party directory listings. Support Marketing & Communications Specialist with website updates as needed.
  • Event Support: Assist in the planning, promotion, and execution of firm-hosted events, webinars, and sponsorship activities.

Administrative and Team Support

  • Inbox and Communication Management: Monitor the Marketing Department inbox, route requests, and ensure timely follow-up.
  • Process and Documentation: Handle internal requests, check processing, expense tracking, managing intranet updates, and assist with documenting processes for team efficiency.
  • Cross-Team Support: Provide backup coverage and support to team members during high-volume periods or absences. This may include assistance with event planning, sponsorship coordination, website content updates, or social media scheduling.
  • Collaborative Team Member: Contribute to a positive and collaborative team environment. Proactively offer support and share ideas to improve processes, strengthen internal communication, and ensure departmental success.

EDUCATION AND EXPERIENCE

  • 1-5 years of experience in marketing or business development, preferably in a professional services or law firm environment
  • Bachelor’s degree in marketing, communications, business, or related field
  • Strong organizational skills with the ability to manage multiple projects and deadlines
  • Excellent written and verbal communication skills
  • Proficiency with CRM systems (such as Nexl, InterAction, Salesforce, or equivalent), and email marketing tools (Constant Contact or similar)
  • Working knowledge of Microsoft Office Suite
  • Experience with website content management systems (WordPress or similar) preferred
  • Some design experience is a plus (Canva or similar tools)
  • A collaborative, resourceful, and proactive approach to work is a must
  • Proven track record of reliable attendance and punctuality

EQUAL EMPLOYMENT OPPORTUNITY

The Firm is an equal opportunity employer. It is Firm policy to provide equal opportunities to all qualified individuals regardless of race, color, creed, religion, national origin, sex, age, physical or mental disability, medical condition, marital status, sexual orientation, sexual identity, genetics, veteran status, or any other class protected under federal, state, or local law. This policy applies to all terms and conditions of employment. It is the intent of the Firm to comply with all applicable federal and state laws with respect to fair employment practices. The Firm will provide reasonable accommodation to qualified applicants and employees with a known disability or medical condition or for an employee’s religious beliefs provided the accommodation does not cause undue hardship to the Firm. Any applicant or employee with a qualifying disability or medical condition, or a religious practice, that requires an accommodation in order for the employee to perform the essential function of his or her job, should contact Human Resources to discuss it further so the Firm can determine if a reasonable accommodation exists and can be provided.

Salary range: $50,000 - $68,000