Google Analytics & Ads Performance Intern

Google Analytics & Ads Performance Intern Position Summary

Perform For Golf is seeking a detail-oriented, analytical, and driven Google Analytics & Ads Performance Intern to support our marketing and growth efforts. This role is ideal for someone interested in digital marketing, analytics, sports business, or performance marketing who wants hands-on experience working with real ad campaigns and real data.

The Google Analytics & Ads Performance Intern will take ownership of weekly and monthly analytics reporting for Perform for Golf’s paid advertising across Google and Meta platforms. This role plays a key part in helping the team understand campaign performance, optimize ad spend, and make data-informed decisions that support business growth.

Essential Duties and Responsibilities

Google Analytics & Performance Tracking

• Monitor Google Analytics (GA4) on a weekly basis
• Track key performance metrics including traffic sources, user behavior, conversions, and landing page performance
• Ensure proper tracking of goals and conversions tied to paid ads
• Identify trends, anomalies, and performance changes month over month

Ads Reporting & Analysis

• Create weekly performance summaries for active Google and Meta ad campaigns
• Develop monthly performance reports including:
  • Ad spend
  • Impressions and clicks
  • Conversion rates
  • Cost per conversion
  • Campaign and audience performance
• Highlight top-performing and underperforming campaigns

Insights & Optimization Support

• Provide clear, actionable insights based on data findings
• Identify opportunities for optimization related to:
  • Budget allocation
  • Campaign structure
  • Audience targeting
  • Landing page performance
• Help answer business questions related to lead quality and program performance

Marketing & Collaboration

• Attend marketing and performance review meetings
• Communicate findings clearly to the Perform for Golf team
• Support decision-making with concise, easy-to-understand reporting
• Collaborate with marketing, leadership, and coaching teams to align analytics with business goals

Requirements and Qualifications

• Currently enrolled in or recently graduated from a program in Marketing, Business Analytics, Data Analytics, Sports Management, or a related field
• Familiarity with Google Analytics (GA4) required
• Strong comfort working with numbers, dashboards, and reports
• Experience or interest in Google Ads and/or Meta Ads preferred
• Experience with Google Sheets, Excel, or Looker Studio is a plus
• Highly organized with strong attention to detail
• Ability to meet weekly and monthly reporting deadlines
• Strong written and verbal communication skills
• Interest in sports, fitness, and performance-driven businesses

Physical Demands and Work Environment

• Primarily computer-based work using analytics and reporting platforms
• Extended periods of sitting and screen use
• Occasional meetings at Perform for Golf locations or events (if Bay Area–based)
• Moderate noise level typical of an office or training facility environment

See full description and apply on our website:
 www.performforgolf.com/careers